About me.

Hey! My name is Alicia. I am a fashion and food consultant living in Philly - born and raised.

I went to college in the early 2000’s where I studied Fashion Merchandising and Marketing. I began working for Bloomingdale’s, Christian Dior, and Lagos before I was 23 years old. I spend most of my early career hosting trunk shows for these brands in high-end stores like Neiman Marcus, Saks Fifth Avenue, and Nordstrom, learning luxury merchandise, and understanding consumer behavior.

My reselling journey started in 2005 with vintage t-shirts, fashion, and jewelry. To date, I have sold over 17,000 (very random) items on eBay, with a 99.9% positive feedback rating. One of the more memorable things I sold was a vintage 1990’s Bart Simpson t-shirt, shipped to the offices of Vogue in NYC.

In 2013, I co-founded a small sports boutique in center city Philadelphia with some business partners. I focused on upcycling vintage memorabilia as well as partnering with local artists and screen printers, creating and supporting a circular, local economy.

“My heart has always been drawn to art, fashion, and sustainability.”

My hands-on approach to purchasing secondhand is my best asset. Literally.

I can feel and see quality, largely due to all of my time spent in high-end department stores. I was continually being teased by touching the world’s most luxurious, most well-made goods, but not being able to afford them. Until, that is, I found the beauty of secondhand shopping.

Recently, I’ve found some incredible designer pieces including Dolce & Gabanna, Dior, St. John, Stuart Weitzman, Salvatore Ferragamo, Bruno Magli, Tiffany & Co., Badgley Mischka, and Max Mara. I’m excited to share what I’ve found.

Found fashion, not fast fashion.

the Philly Closet is formalized and reborn as an online boutique and consulting business.